One place to understand the product, the plan, and how we operate. Whether you're onboarding, running a campaign, writing code, or closing a partnership — start here. Pick a section below to go deep.
Core beliefs, brand voice, and the framework behind every decision. Read this before contributing to any campaign or product work.
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App status, the team, what's live in production, and what still needs work.
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What we're posting, what campaigns are live, and who we're working with. Primary audience: Renata, Gilberto, Christian, Marta.
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The north star, what we're shipping now, and what's coming next. Everything on the roadmap serves the vision below.
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Stack, dev workflow, coding standards, and branch strategy. Primary audience: Samer and JM.
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Open questions that need an answer, and finalized decisions with the reasoning behind them.
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